September 22, 2020
0831 KMA Blog Graphics Blog Klipsch Marketing & Advisors

Instagram Reels: Should I Use it in my Marketing Strategy?

August 4, 2020
0728 KMA SM Graphics Zoom Meetings Blog Klipsch Marketing & Advisors

The Definitive Guide to More Productive Remote Meetings 

June 25, 2020
6 Networking Tips

6 Essential Networking Tips to Help You Make the Most of Events

June 16, 2020
0604 KMA June SM Torrey Blog Klipsch Marketing & Advisors

Employee Spotlight: Torrey Ratay

May 5, 2020
1978 KMA Blog Dallara 01 Klipsch Marketing & Advisors

Dallara and their race to a safer future

For over 40 years Dallara has been in the business of designing and manufacturing some of the world’s most competitive race cars, so when the time […]
April 17, 2020
spread-kindness-marketing

The Power of kINdness

In this time of crisis, the art of generosity and giving back has never been so significant. Our world has banded together and shown what the […]
April 10, 2020
SEO agency Indy

What is SEO & Why Is It Important?

Is SEO a foreign concept to you? Here’s what you need to know.  Search engine optimization (SEO) is the practice of getting targeted traffic to a website […]
April 3, 2020
virtual event planning

Virtual Events: The what, why and the how

The significance of a face-to-face interaction will never go away. But how do you turn your educational meetings, networking opportunities and conferences into a virtual event […]
March 20, 2020
1891 KMA Blog Post Graphic Klipsch Marketing & Advisors

Adjusting Your Social Media Strategy during COVID-19

The world’s greatest trending topic over the last few weeks has been COVID-19. We all went from a casual night out with friends to social distancing […]
March 3, 2020
1727 KMA Blog Graphic Intern 1 Klipsch Marketing & Advisors

10 Tips for New Interns from a KM&A Intern

Internships are what you make them. If you’re showing up 30 minutes late and chomping your gum entirely too loud, you may want to consider how […]
February 19, 2020
1686 KMA Email Blog Graphic Klipsch Marketing & Advisors

Your Business WILL Benefit From Email Marketing. We Think You Should Try It.

The power of email marketing is strong and while you may want to generate new leads and engage with your current customers, you must ensure your […]
February 18, 2020
19966 KMA Employee Spotlight Whitney Blog Klipsch Marketing & Advisors

Employee Spotlight: Whitney Shelley

She runs on Bulleit Bourbon and Cheetos. Seriously that’s it. What is your role at KM&A? I’m the director of services. On a day-to-day basis, I’m […]
February 13, 2020
1590 KMA Blog Graphic Rebrands Klipsch Marketing & Advisors

5 Significant Rebrands of 2019: A Designer’s Perspective

It doesn’t take a genius to notice a brand’s logo change and if you’re like most people, you get a tad excited seeing those changes. If […]
February 6, 2020
19848 KMA Employee Spotlight Malia Klipsch Marketing & Advisors

Employee Spotlight: Malia McGovern

You may have seen this Danville Dairy Fairy jogging on the streets of Indianapolis or maybe at some of the hottest wine spots that the city […]
February 6, 2020
1497 KMA Blog Graphic GoodBad Klipsch Marketing & Advisors

Marketing: The Good & The Bad

Having a marketing strategy is a direct reflection of a company’s success. Just like everything, though, there’s two sides of the pendulum: the good and the […]
February 5, 2020
1574 KMA Steve Blog 3 Klipsch Marketing & Advisors

From the CEO: The Right Way To Give Practical Feedback

When you recognize a problem, giving feedback is by-far the quickest way to encourage change. Feedback can help an employee focus on areas they need to […]
January 23, 2020
1496 KMA Blog Graphic Efficiency Klipsch Marketing & Advisors

6 Freakishly Effective Ways to Increase Efficiency in 2020

Email, kick-off meeting, task, email, coffee break, conference call, status update – you know, business as usual. It works, so why take the time to improve […]
January 15, 2020
19966 KMA Employee Spotlight Mandi Blog Klipsch Marketing & Advisors

Employee Spotlight: Mandi Bender

She’s always wearing a blazer and can whip up many delicious cocktails. When Mandi isn’t in the office, you can most likely find her cheering on […]
January 14, 2020
191366 KMA Blog Graphic Steve Graphic Klipsch Marketing & Advisors

From the CEO: Valuable Business Lessons Taught By Kids

“Life is tough, but so are you.” “When you fall off the bike, the best thing to do is get back on.” Little sayings like these […]
December 27, 2019
19966 KMA Employee Spotlight Katie Blog Klipsch Marketing & Advisors

Employee Spotlight: Katie Foley

You can hear her laugh from four blocks away and trust us, she’s always laughing. This pop culture guru and Real Housewives fanatic brings a certain […]
December 27, 2019
191328 KMA Blog Graphic Web Analytics Klipsch Marketing & Advisors

Website Analytics: The Ultimate Power Tool

A company’s website is key to their business success and analytics offer insight into how a website is performing. Unlike social media where engagement is clear […]
December 4, 2019
19975 KMA Blog Graphic 5 Social Policy Tips Klipsch Marketing & Advisors

Keep Calm and Create a Social Media Policy

There are plenty of myths and deluded opinions about social media as an effective tool. When it comes to marketing, organizations are realizing that social media […]
December 4, 2019
19966 KMA Employee Spotlight Drew Blog Klipsch Marketing & Advisors

Employee Spotlight: Drew Coomes

Our very own globetrotter is constantly seeing some of the world’s most beautiful sights and he just so happens to be KM&A’s other fearless leader. Read […]
November 27, 2019
191219 KMA Thanksgiving Blog Graphic 1 Klipsch Marketing & Advisors

At KM&A…we’re THANKFUL!

Happy Thanksgiving to all of our clients, friends and family. 2019 has been a year of growth for our team and a time to reflect on […]
November 22, 2019
191180 KMA Live Events Blog Graphic Klipsch Marketing & Advisors

The Power of Live Events

Mandi Bender, Director of Partnerships & Development, discusses the impact that live events can have on a business. Read more below on why she believes live […]
November 15, 2019
19848 KMA Employee Spotlight KD Klipsch Marketing & Advisors

Employee Spotlight: Katie Darling

Two letters, one person: KD. Even though she’s always late for work, we still keep her on the team because her mail dance is off the […]
November 13, 2019
19655 KMA Blog Graphics Negative Klipsch Marketing & Advisors

How to Respond to Negative Comments

Here’s the scene: you’re monitoring your client’s social media accounts on AgoraPulse (check out our favorite marketing tools) and there it is. A classic ALL CAPS […]
October 18, 2019
19848 KMA Employee Spotlight Steve Klipsch Marketing & Advisors

Employee Spotlight: Steve Klipsch

The man. The myth. The legend. As a Jack Daniels concessioner and someone who never wears socks, Steve Klipsch continues to lead our team and pave […]
October 18, 2019
19655 KMA Blog Graphics Agency copy Klipsch Marketing & Advisors

The Biggest Agency Misconceptions

People love them or they hate them. For years, agencies have received bad reputations. TV shows paint them as places that overwork their employees and are […]
October 10, 2019
19789 KMA SM October Blog AB 01 copy Klipsch Marketing & Advisors

A/B Testing Made Simple: What You Need to Know and Why You Need It

As a results-oriented organization, defining metrics and KPIs are critical to the success of our clients. At KM&A, evaluating data is an everyday practice to ensure […]
October 7, 2019
19789 KMA SM October Blog Jerry Klipsch Marketing & Advisors

Employee Spotlight: Jerry Kauth

Whether you call him Mr. Jerry, Jerome or Jear-Bear, KM&A’s Jerry Kauth is always focusing on team wins and making it a goal to be first […]
October 2, 2019
19789 KMA SM October Blog Inbound copy Klipsch Marketing & Advisors

Conference Reflections: INBOUND 2019

Social Media and Events Manager, Malia McGovern, recently attended INBOUND 2019 hosted by HubSpot in Boston. Read below on her experience and some tips on how […]
September 25, 2019
19789 KMA SM October Blog Liz copy Klipsch Marketing & Advisors

Employee Spotlight: Liz Giffen

We recently sat down with KM&A’s resident Michigander and go-to girl for wine recommendations, Liz Giffen. From her favorite place in the world to her coffee […]
September 13, 2019
19655 KMA Blog Graphics Workout Klipsch Marketing & Advisors

How to Stay Active at Your Desk Job

We get it. Desk jobs can be hard on your body. From back pain to a foot falling asleep, the wear and tear on your body […]
September 6, 2019
19619 KMA SM Graphics Blog B2B Klipsch Marketing & Advisors

6 Tips for B2B Lead Generation

A common misunderstanding among marketing professionals is that marketing for consumer sales and business sales are not one in the same. In fact, B2B (business to […]
August 29, 2019
19652 KMA Blog Graphics Anthem Klipsch Marketing & Advisors

Aligning Your Marketing Strategy with Memorable Experiences

Take a second and think back to the last event you attended. Were you at a professional conference? Did you attend a launch party for a […]
August 23, 2019
19619 KMA SM Graphics Blog Racing copy Klipsch Marketing & Advisors

The Role of Social Media in the Racing World

Some of my fondest childhood memories include sitting on my grandma’s steps listening to the cars speed around the track at the Indianapolis Motor Speedway (IMS). […]
August 16, 2019
19569 KMA Blog Graphic Branding Klipsch Marketing & Advisors

Laying the Framework for Successful Branding

When you hear someone talk about branding, what comes to mind? Do you automatically think of a logo? What about the messaging? Trust us when we […]
August 9, 2019
PR Crisis

Put Out the Fire – What to do in a PR Crisis

Picture these scenarios: 1. Your company just fired one of the highest performing executives and local media just caught wind. 2. You just found out that […]
August 9, 2019
marketing tools

5 Marketing Tools to Improve Productivity

In an ever-changing business industry, what sets you apart from your competitors? While an excellent product or service is important, it’s critical to see how your […]
August 1, 2019
Jerry Kauth

KM&A Hires New Executive Director to Lead Account Services

Indianapolis – With 12 years of marketing and event management experience, Jerry Kauth joins Klipsch Marketing & Advisors’ executive team and will lead all account services. […]
July 26, 2019
19884 KMA Old Blog Graphics BlogMistakes Klipsch Marketing & Advisors

5 Common Blog Mistakes (and How to Avoid Them)

As a content marketer, I write and edit blog posts every day. It’s fun work, but editing articles submitted by other writers can often be a […]
May 23, 2019
19619 KMA SM Graphics Blog Internship Klipsch Marketing & Advisors

Career Preparation – A KM&A Intern Perspective

As a first-semester junior with zero experience in design outside of school projects, I was unsure of what to expect when applying for internships. As I […]
May 10, 2019
Klipsch Marketing & Advisors

Experience the Next Level of Marketing Solutions

Prompted by recent client exploration exercises, our team felt inspired to determine how KM&A differentiates itself from our competitors. To do this, we picked the brains […]
March 7, 2019
Womens Day Blog Graphic Klipsch Marketing & Advisors

Insights from Professional Women – International Women’s Day

International Women’s Day. What is the intent? While this day may serve several purposes, the fundamental principle is clear. To celebrate, acknowledge and respect the achievements […]
February 18, 2019
19884 KMA Old Blog Graphics Interview Klipsch Marketing & Advisors

Interview For Success – CEO Tips

Finding the right job can be overwhelming. Employers not only want to know you have the skillset to succeed, but that you possess the mindset to […]
January 28, 2019
19884 KMA Old Blog Graphics Network Klipsch Marketing & Advisors

Build Your Network & Create Powerful Connections

Business relationships. Partnerships. Friendships. There is no one-size-fits-all approach or playbook that can teach someone how to build and maintain successful relationships. There is no amount […]
January 28, 2019
19884 KMA Blog Graphics Branding Klipsch Marketing & Advisors

6 Reasons Your Branding Isn’t Working for You

Is your brand in a rut, not getting the traction you expected or were promised? There are many factors that influence a brand’s success. It can […]
December 14, 2018
19884 KMA Old Blog Graphic Media Advisory Klipsch Marketing & Advisors

Writing a Media Advisory – 4 Easy Steps

December 7, 2018
19884 KMA Old Blog Graphics Sleep Klipsch Marketing & Advisors

The Marketing Plan and it’s Effect on Sleep

If you’re a business leader, there’s a good chance you’re close to getting approval on your 2019 Budget. You probably had a budget meeting sometime in […]
November 5, 2018
19884 KMA Old Blog Graphics Press Klipsch Marketing & Advisors

4 Steps to Creating a Killer Press Release [EXAMPLE]

Writing a press release can seem a bit like rocket science if you’re not sure where to start. Need some help? Perfect. We will break down […]
September 6, 2018
19884 KMA Old Blog Graphics Sales Klipsch Marketing & Advisors

Turn Awareness Into Sales – Social/Digital Strategy

Have you ever tried pouring liquid without a funnel? It can create quite a mess, with the wind possibly blowing and other distractions, while trying to […]
August 20, 2018
19884 KMA Old Blog Graphics SM Users Klipsch Marketing & Advisors

The 4 Types of Social Media Users

Social media allows for every voice to be heard, but how do people choose to express themselves on social media? According to a research study, there […]