Brand Maintenance: KM&A
We took a deeper look at who we were becoming through exercising brand maintenance to create a refreshed look and voice in preparation to become the company we aspire to be.
- Brand exploration and re-naming exercises
- Developed a fresh voice and brand principles (bold, savvy, connected)
- Created brand standards to hold ourselves accountable
A new look for a new age of KM&A. Straight forward and frill-free, we modernized our tone to propel us into our next phase of growth. We de-emphasized the Klipsch name to draw more attention to what we do, rather than just who we were.
Is your company in need of brand maintenance? Reach out here.