VIP Experience: AT in AZ
challenge
When we were approached by Allison Transmission to create an experience around the Waste Management Open in Phoenix, Arizona, aka the biggest party in golf, we knew it was going to be an event to remember. The challenge KM&A faced during this event was how to best utilize our resources to pack this four-day event with memorable activities for our client. There are so many different options during the Waste Management Open that we had to use the best of our event planning capabilities and work closely with the client to choose which ones would provide attendees with the most impactful experiences.
action
During this event, our clients got to experience everything from the Waste Management Open at TPC Scottsdale to highly rated Phoenix eateries. For a golf-loving foodie, this trip was the epitome of a good time. KM&A handled all things experience related. We created a packed agenda, managed all the activities and handled the logistics of getting a group of people around the Pheonix and Scottsdale area.
results
Because of the dedication of resources to create a perfect itinerary, our clients got to experience everything on their wish list for this VIP experience. Each of the attendees had the ability to walk away with memories that will last a lifetime. The golf was top-notch, and our clients left energized after a fun-filled four days. Our goal at KM&A was to provide an event that allowed our customers to let loose and enjoy their time at the Waste Management Open. As a team, we can proudly say – goal accomplished!
Events are the perfect way to bring people together and tell your brand’s story. Looking to put on an in-person, virtual or hybrid event experience? Let’s chat.