Copywriting Archives - KM&A

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September 8, 2021
Which marketing role are you

Which Marketing Role are You Working This Week?

Agency life is full of sharp turns, changing deadlines and quick turnarounds, but we celebrate the fact that each day is different! Trust us, the rush is thrilling, but it also means we must wear various hats in order to get our jobs done … and we’re not talking about fedoras.
September 8, 2021
Copywriting

A Guide to Creating Clever Copy

Ah yes, copy, one of the most critical parts of marketing, branding and communication. It can make or break a marketing strategy, which is why it’s crucial to have a bold and creative copywriter on your team—or, if you’re a one-man-show, have your copywriting thinking cap on hand for when you need it.
July 6, 2021
Press Release

8 Tips and Tricks to Write a Successful Press Release

Calling all public relations professionals… this one’s for you! We should know how to successfully write a press release like how we know the back of our hand. But, sometimes we could use a little reminder of press release writing best practices
December 14, 2018
19884 KMA Old Blog Graphic Media Advisory Writing a Media Advisory – 4 Easy Steps

Writing a Media Advisory – 4 Easy Steps

Media advisories are a great tool to raise more awareness for your event or activity. Media outlets are constantly looking for a juicy story to cover […]
November 5, 2018
19884 KMA Old Blog Graphics Press 4 Steps to Creating a Killer Press Release [EXAMPLE]

4 Steps to Creating a Killer Press Release [EXAMPLE]

Writing a press release can seem a bit like rocket science if you’re not sure where to start. Need some help? Perfect. We will break down […]