Time flies when you’re busy. We mean…having fun. It’s hard to believe that we’re almost through Q1 of 2021! As a new quarter is just around the corner, it’s time to conduct a social media audit. How have your social media channels changed from January until now? Or has there not been much change? An audit of all channels can help make significant changes and improvements as we roll into a new quarter. We’ve got the 411 on what to look at when conducting a social media audit and actionable steps you can take to improve your social media marketing. So, let’s dive deeper.
In the realm of digital marketing, social media should be a key component of any company’s marketing mix. If you’re overwhelmed and frantic on where to start with your social media strategy, you’re definitely not alone. Analysis paralysis is a serious problem. We’re here to help.
In the midst of a global pandemic, people are spending an ever-increasing amount of time on social media platforms. Social media has kept the world connected while being physically apart. 2020 showed the marketing world that if social media is not part of your marketing strategy, it must be a big focus transitioning into 2021.